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Imagen 4

Google · Imagen

Google's current Imagen 4 image generation tier for API-backed visual creation and design workflows.

Part of Imagen family · Other versions: Imagen 4 Fast
Type
image
Context
N/A
Max Output
N/A
Status
preview
API Access
Yes
License
proprietary
image-generation creative google api visual
Released June 2025 · Updated March 27, 2026

Overview

Freshness note: Model capabilities, limits, and pricing can change quickly. This profile is a point-in-time snapshot last verified on March 27, 2026.

Imagen 4 is Google’s current developer-facing image generation family for prompt-based visual creation in creative and product contexts. Google’s current pricing and models pages document Imagen 4 Standard, Fast, and Ultra, but they still label the developer routes as preview models.

Capabilities

The model supports high-quality image generation, style exploration, and iteration loops for campaign assets, concept visuals, and product-driven image generation features. In practice, the family now splits into Fast, Standard, and Ultra quality or pricing bands.

Technical Details

Imagen 4 is image-native; token context and output numbers are not the primary published metrics for typical usage. In this repository, contextWindow and maxOutput are stored as 0 and interpreted as N/A in UI. Google’s current pricing page emphasizes per-image pricing rather than token-style reasoning limits.

Pricing & Access

Google’s current Gemini API pricing lists Imagen 4 Fast at 0.02perimage,Imagen4Standardat0.02 per image, Imagen 4 Standard at 0.04 per image, and Imagen 4 Ultra at $0.06 per image. Access is paid-tier only through Gemini API surfaces such as AI Studio and related Google developer tooling, and Google still marks the current developer routes as preview models.

Best Use Cases

Good choice for visual ideation, automated asset generation, campaign mockups, and product features that require robust text-to-image generation capabilities.

Comparisons

Compared with GPT-Image-1, Imagen 4 tradeoffs are often ecosystem fit, style profile, and control workflows. Compared with Nano Banana Pro, Imagen 4 is the dedicated Google image family while Nano Banana emphasizes native Gemini image generation and editing. Compared with Midjourney-style tools, Imagen 4 is generally more API and platform integration oriented.